๐Ÿ“ˆ Build the Right Culture

Why It Matters Times have changed, and you can no longer force salespeople into cold calling. Not that it ever worked particularly well to do so. You should build a culture which: Below, youโ€™ll find the pillars of what you need. Pillars Expectations From the interview, the expectations should be crystal clear. This means their … Read more


If youโ€™re a fan of long-form content, check out these podcast recordingsโ€ฆ My Cold Calling Strategy Dissected A Podcast with Predictable Revenue Tips for SDRs Podcast with Trellus: Cold Calling For Recruiters Podcast with RecruiterFlow: Podcast with the Recruitment Mentor:

๐Ÿค– Tech Stack

The Importance of Tech Cold calling is often seen as an old sales channel, and it is. That doesnโ€™t mean that it should not be adapted to the huge amount of tech available. Below, youโ€™ll find the most important tools you NEED, as well as some recommendations based on your company and team size. Data … Read more

๐Ÿ‘๐Ÿป Understanding KPIs

The Importance of Key Performance Indicators While statistics vary wildly, understanding your numbers is crucial. Below I broke down all of the individual KPI so you can figure out what to do to get to a better level. Dials How many dials do you do per day? 1-30 Shame on you 31-50 Are you even … Read more

๐Ÿ“ฉ Multi-Channel Cadence

Why Other Channels Human beings have very varied tastes. You may prefer the phone, but others will not. Other channels will multiply the chances you will cut through the noise. The phone should always be the star of the show. However, it doesnโ€™t mean you shouldnโ€™t implement channels. Typically, the more various, the better. Before … Read more

๐Ÿ“’ Sales Glossary

Sales can be confusing; there are a lot of terms and acronyms to keep track of and they can seem like a completely foreign language to those outside the industry or those of you new into your sales roles. They can also vary depending on who you are selling to. Whether youโ€™re a seasoned sales … Read more

๐ŸŽฏ Building your Calling List

Step-by-Step list building with LinkedIn Navigator Job Titles: I usually sell to the big boss. โ€œFounderโ€ OR โ€œCEOโ€ OR โ€œChief Executive Officerโ€ OR โ€œManaging Directorโ€ OR โ€œGeneral Managerโ€. I used to have Owner and Partner. It turns out there are Talent Partners and Product Owners, so I eliminated them (or I could exclude the keywords). … Read more

โณ Time Management for Sales

Infographic A few tips to help you The Framework As Call Reluctance will kick in daily itโ€™s important to plan around it. A few simple steps to ensure it happens: Thatโ€™s it, keep it simple! Looking for training on cold calling? Check out the Bootcamp If youโ€™re a corporate: Book a call Or join 30K+ followers on Social … Read more

๐Ÿ˜ฑ Cold Call Reluctance

What is Cold Call Reluctance The absolute best cold callers will typically have a 10% close rate. One out of ten calls will be successful. Which means 9 nos to get to a yes. The average is 1 to 2%, one positive outcome out of 50 to 100. Good cold callers typically range in the … Read more